A decade is enough for a multitude of changes, for instance the evolution of Hang Seng Bank’s e-banking services. As the cutting-edge service, which broke the boundary of conventional banking, turned 10, Hang Seng Bank made an online marketing debut, stretching its ‘out-of-the-box’ ethos.
A dynamic chronicle of its e-banking development looks back at how internet makes banking advantages right at one’s fingertips, whereas a lucky draw offers newcomers a once-in-a-lifetime chance to win exciting gifts by simply registration. Another campaign on FACEBOOK invites all netizens to vote for their favourite electronic appliances launched in the past decade, recall how 10 years have changed modern life.